Overview

Job Description:

As a Digital Marketing executive, you will be playing a multi-dimensional role working closely with the core team with work ranging from but not limited to day-to-day company operations, handling social media channels, creating content for website, connecting with affiliates, optimizing website for search engines, and working in generating more leads.

Selected applicant’s day-to-day responsibilities include:

• Making plans and schedules for posting regularly on all the social media platforms that the company is active on

• Keeping an analysis of all the performances of posts and stories on each Social media platform

• Networking with bloggers and influencers on these social media platforms to promote our content within their audience

• Connecting with potential customers and leads

• Finding the best type of influencers to partner with the company to promote the products of the company

• Talking to the influencers and getting to know them personally and making them understand the values of the company to these influencers

• Making a community of influencers and travelers with The Tarzan Way to share travel-related content and promotion on these communities

• Researching, shortlisting, contacting, and updating advertisers for the company to increase the digital presence of The Tarzan Way all over the internet

• Increasing the digital presence of the company by listing the products of our brand on various advertisers, directories, guest blogging, etc platforms

• Compiling keywords and making content based on these keywords

• Making links on listings, directories, guest blogging, social media, social bookmarking, forums, startup sites, tech sites, etc.

• Creating content for the website based on new trends

The Tarzan Way focuses on Artificial Intelligence, Technology, Leisure, and Travel & Tourism. Their company has offices in Delhi and Noida. They have a small team that’s between 11-50 employees. To date, The Tarzan Way has raised $30k of funding; their latest round was closed on March 2022 at a valuation of $1M. You can view their

website at http://www.thetarzanway.com or find them on Twitter, Facebook, and LinkedIn

About The Tarzan Way

December 2016

The Beginning

The Tarzan Way started as a backpacking home-stay in New Delhi a couple of years back.

During that phase clients turned into friends and friends turned into family. We planned a number of trips, parties and made a lot of memories.