Overview

Lappy Maker looking for a Content Writer Executive to join our Digital Marketing team and enrich our website with new articles(traffic driven), blog posts, and marketing copy.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.

If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio along with your application.

Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

Responsibilities
Research industry-related topics
Produce well-researched content for publication online and in print
Use search engine optimisation (SEO) best practices in writing to maximise the online visibility of the website in search results
Write clear marketing copy to promote our services
Proofread and edit content before publication
Coordinate with marketing and design teams to create illustrations
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed
Develop related content for multiple platforms, such as websites, email marketing, descriptions, videos, and blogs
Monitor and analyse the performance of content to offer suggestions for improvement

Requirements and skills
Excellent writing and editing skills in English
Hands-on experience with Content Management Systems (e.g. WordPress)
Ability to meet deadlines
Must be able to write SEO content (Traffic Generated Content)
Understanding the role of keyword while writing SEO optimised content and how to sprinkle in the content for the better result
Understand keyword placement with in the content