Overview
About the job
A person responsible for developing and implementing a social media strategy for an organization. They will have to oversee the creation and distribution of content on social media platforms, interact with followers, monitor metrics and trends, and stay up-to-date with the latest developments in the field.
Some specific tasks that a social media manager may perform include:
- Developing and executing a social media content calendar
- Creating and curating engaging, high-quality content for social media channels
- Building and maintaining relationships with followers and customers
- Monitoring metrics and trends to assess the effectiveness of social media campaigns
- Staying up-to-date with the latest developments in social media, including new platforms and emerging trends
- Collaborating with cross-functional teams to ensure a consistent brand voice and messaging across all social media channels.
A social media manager should have strong communication skills, be highly organized and have a deep understanding of the target audience and the platforms they use.
